Blog – TOKINOMO | weekly snacks (5)

Shopper Marketing Weekly Snacks #17

Campaign scoop The power of branding. When a brand manages to remain top of mind for shoppers, then the magic happens. H...

Shopper Marketing Weekly Snacks #16

Campaign corner La dolce vita. It’s time to live your best life. At least that’s what Velveeta is preaching in their com...

Shopper Marketing Weekly Snacks #15

Campaign scoop Thor’s Love for OldSpice. Playing Thor on stage is a hard job and without Old Spice, it seems almost impo...

Shopper Marketing Weekly Snacks #14

Campaign scoop A true commercial mash-up. What would be the weirdest combination of brands to promote their products? Th...

Shopper Marketing Weekly Snacks #13

Campaign scoop Saving up. Prices have gone up on almost everything, including gas. Carpooling, choosing public transport...

Shopper Marketing Weekly Snacks #12

Campaign scoop Gold Lions. The Cannes Lions International Festival of Creativity took place just a few days ago and Ogil...

Shopper Marketing Weekly Snacks #11

Campaign scoop Music and food. What do brand activations and eggs 🥚 have in common? Apparently, a lot. Just Eggs wants ...

Shopper Marketing Weekly Snacks #10

Campaign scoop Blind Taste Test. How to show that people appreciate your flavored sparkling water? A blind taste test. I...

Shopper Marketing Weekly Snacks #09

Campaign scoop Grab them all! Increased interest in healthier food choices increased the consumption of plant-based food...

Shopper Marketing Weekly Snacks #08

Campaign Scoop Always refreshing. What do you do when you mistakenly eat the spiciest peppers? How about when you fall a...

Shopper Marketing Weekly Snacks #07

Campaign scoop Audio advertising. When talking about keeping consumers engaged with ads, audio has strengths other platf...

Shopper Marketing Weekly Snacks #06

Campaign scoop Change is always good. Kevin Hart, one of the funniest celebrities shoot a commercial for Beyond Meat to ...

Shopper Marketing Weekly Snacks #05

Campaign corner

Shopper Marketing Weekly Snacks #04

Campaign scoop Paying tribute in an annoying way. Pringles takes an irritating walk down memory lane. In its latest soci...

Shopper Marketing Weekly Snacks #03

Let’s get physical!

Gen Z, Grocery Price Wars, and Holiday Shopping - Monthly Snacks #97

Grocerants, Private-label, and Retail media - Monthly Snacks #96

Top Trade Marketing Ideas for Success

Shopper Marketing in European Grocery Retail Stores

Blunt Marketing, Boomer preference, and Consumer loyalty - Monthly Snacks #95

Tweets by Tokinomo

Retail Marketing & Retail Technology Blog

Gen Z, Grocery Price Wars, and Holid..