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Retail Marketing & Retail Technology Blog

The rise of private-label brands in the retail industry has been a significant and ongoing trend over the past couple of...
Campaign corner Playfulness. Oreo’s newest commercial shows us what it means to be playful. While "I Love It" by Icona P...
We’ve talked about Millennials and Gen Z, but what about the youngest generation? In this article, we are going to focus...
Campaign corner Dog owners understand. When a dog snores loudly, its owner willingly gives up valuable bed space to ensu...
Did you know that a new study from HubSpot showed that 55% of US and UK consumers mentioned that their brand loyalty is ...
Campaign corner FUNdemental textbooks. Kraft Heinz is addressing parents' concerns about their children's return to scho...
The retail industry is constantly changing. Due to various external factors such as rising inflation or the COVID pandem...
Campaign corner Fansville. With the start of season 6 of 'Fansville,' numerous college football enthusiasts are depicted...
The first leaf of fall hasn’t even touched the ground and we are discussing winter holiday trends? Of course! We believe...
Campaign corner Hot dog straw. Yes, it is important to focus on sustainability in retail that is why the plastic straw h...
In the ever-evolving realm of retail, where the intersection of technology, consumer behavior, and marketing strategies ...
Campaign corner Great flavor. In an effort to promote his product and find out more about what consumers want, singer an...
In this article, we delve into the concept of Customer-Centric Retailing – what it entails, why it's crucial, and how it...
Campaign corner Light beer, strong promotion. Introducing the new Heineken Silver in the world of light beers. It promis...
In today's rapidly evolving retail landscape, technology continues to reshape the way consumers interact with brands and...

The new generation of POS displays will completely rock your world.

Find out all about the interactive shelf advertising robot used by top FMCG brands around the world.