Blog – TOKINOMO (2)

Next Generation Demand Creation

In today's ever-evolving business landscape, demand creation has become a crucial aspect of success for companies across...

Programmatic Advertising: A Beginner's Guide to Media Buying

Programmatic advertising has revolutionized the media buying landscape, offering unprecedented efficiency and precision....

Connected Retail: Transforming Shopping in the Digital World

In today's digital age, the retail industry is undergoing a significant transformation. Connected retail, also known as ...

Retail Value Chain: Understanding Its Importance for Business

The retail value chain is a crucial concept that businesses must understand in order to succeed in today's competitive m...

Category Management: Understanding Its Importance in Retail

Category Management plays a pivotal role in the intricate landscape of retail, yet its essence extends beyond mere simpl...

Customer Journey Map: The Uncomplicated Guide

The customer journey is a complex path, fraught with uncertainties and challenges. 70.19% of online shopping carts end u...

Retail Experience: Insights into the Future of Shopping

Empower Your Employees with Data-Driven Decision Making: Delivering an exceptional retail experience is paramount. It's ...

Assortment Strategy: Maximizing Sales with Effective Planning

Finding the right retail assortment feels like striking gold. From corner convenience stores to e-commerce titans like A...

Brand Trust

In today's world of endless choices, picking the right product or service can feel like navigating a maze. But there's a...

Brand Building: A Comprehensive Step-by-Step Guide

In today's competitive marketplace, building a strong brand is essential for success. A well-defined brand not only help...

Tokinomo's 5-Year Journey: A Trailblazer in Robotic Shelf Advertising

It’s been 5 years since Tokinomo started to rethink retail. 5 years full of innovation, dedication and successful collab...

brand marketing
Feb 7,2024

The Power of Branding in Driving Business Success

In a world brimming with choices, where a stroll down a supermarket aisle presents a myriad of similar options, what com...

Last-mile technology, Shoppable ads, and Self-checkout - Weekly Snacks #90

Campaign corner Reese’s Super Bowl teaser. The announcement of a significant alteration to Reese's iconic peanut butter ...

shopper experience
Jan 31,2024

Seamless Shopping Experience: Improve Customer Satisfaction

In today's fast-paced world, customers expect shopping to be smooth and hassle-free, whether they're clicking through a ...

In-store robots, Reducing returns, and NRF Big Show - Weekly Snacks #89

Campaign corner Back to basics. Lowes Foods, a regional grocery chain, has introduced a new campaign for its private-lab...

2024 in Retail and In-store Marketing - Monthly Snacks #99

Top 10 Christmas Commercials and Ads from Retailers and Brands | 2024 Edition

Seasonal Trade Marketing Ideas to Drive In-store Engagement

Thanksgiving deals, Digital screens, and Private labels for Holidays - Monthly Snacks #98

Top 7 In-Store Retail Media Trends to Watch in 2025

Tweets by Tokinomo

Retail Marketing & Retail Technology Blog

2024 in Retail and In-store Marketin..