Blog – TOKINOMO | Nicoleta (5)

Revolutionizing Retail: how smart retail displays are reshaping the shopping experience

The retail industry is rapidly evolving and technology has an important role to play in this. Since 80% of retail sales ...

Online sales, Grocery digital path, and Multicultural aisles - Weekly Snacks #63

Campaign corner Peculiar mural. Planters introduces its new line of flavored cashew snacks with an “interesting” commerc...

Gamification in Retail: captivating shoppers through interactive elements

In today's highly competitive retail industry, businesses are constantly searching for innovative strategies to improve ...

Food waste, Grocery trends, and Back-to-school - Weekly Snacks #62

Campaign corner Hate comments. Liquid Death did it again. The brand released a complete music video this week for one of...

10 essential retail metrics and KPIs for brick and mortar retailers

While you might think that only sales are the indicator of a top-performing store, there are various KPIs and metrics th...

4th of July, Unattended retail, and Shopping Hub - Weekly Snacks #61

Campaign corner Superbowl excitement. Pepsi is bringing the excitement of the Super Bowl halftime show to the UEFA Champ...

The importance of data analytics for brick and mortar stores

It's time to dive into the world of data analytics and how it can supercharge brick-and-mortar stores. In this article, ...

Grocery inflation, Artificial intelligence, and In-house production - Weekly Snacks #60

Campaign scoop Press Play. Rockstar, the energy drink, plans to recruit several musicians as brand ambassadors in order ...

Online prices, DTC era, and Back-to-school campaigns - Weekly Snacks #59

Campaign corner Get a vasectomy. Ryan Reynolds and Jessie James Decker have joined forces once again to create a third v...

Cost-effective in-store marketing solutions for smaller brands

Most brands are looking at new ways to promote their products and focusing on digital experiences, but they are forgetti...

Store brands, remote shoppers, and AR - Weekly Snacks #58

Campaign corner Good game. Coca-Cola and League of Legends are partnering up to create a unique beverage flavor designed...

InStore Disrupt: Key takeaways from Top Retail Influencers

InStore Disrupt 2023 is a wrap! We created InStore Disrupt to give retail professionals and other like-minded people an ...

Rational vs Emotional purchases: What drives customers to buy your product?

Have you ever wondered why customers choose to buy certain products? What motivates their decision-making process? The a...

Digital screens, Panic buying, and Experiential retail - Weekly Snacks #57

Campaign corner Death to plastic. Did you know that only 5% of plastic is actually recycled? In Liquid Death’s recent co...

Robots in store, Livestream shopping, and Retail Sales - Weekly Snacks #56

Campaign corner Gym routine. Propel has a new advertising campaign featuring actor Michael B. Jordan. In the campaign, J...

Gen Z, Grocery Price Wars, and Holiday Shopping - Monthly Snacks #97

Grocerants, Private-label, and Retail media - Monthly Snacks #96

Top Trade Marketing Ideas for Success

Shopper Marketing in European Grocery Retail Stores

Blunt Marketing, Boomer preference, and Consumer loyalty - Monthly Snacks #95

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Retail Marketing & Retail Technology Blog

Gen Z, Grocery Price Wars, and Holid..