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Gen Z, Grocery Price Wars, and Holid..

Harmonized Retail: Why is it better than omnichannel retail?
Multichannel retail, omnichannel retail, harmonized retail. Are they simple buzzwords? While all of them have buzzword p...
Expert round-up: How to increase customer engagement in brick and mortar stores
The retail sector seems to slowly get back on track after the hit it received during the pandemic. While online retailer...
How to create hype with your in-store brand activation
Customers step foot inside the store and they are bombarded with hundreds of options. 10 types of hair products, 20 bran...
Fast shopping: How to increase sales when shoppers spend less time in-store
The pandemic changed the way we did many things. One of the things that are not going to be the same as it used to be in...
Art meets retail to battle COVID-19 restrictions
One of the most important skills is the power to adapt in difficult situations. While some simply adapt, others find inn...
Tribetailing: How to increase brand loyalty
Brands are “fighting” to get the attention of customers and it is no easy task. There are hundreds of brands and it is h...
Kinder's In-store Marketing Campaign goes viral on Social Media
Brick and mortar stores are considered old-fashioned and many customers are turning to online platforms to make their gr...
Expert round-up: The state of in-store marketing in 2021
Retail is changing as we speak. COVID-19, the iceberg that hit the whole retail industry is slowly (too slowly) melting ...
Last-mile advertising: Connect with customers at the point of purchase
The last mile is the hardest, but it is also the most rewarding. This is also true in retailing. While retailers focus o...
In-store influencer marketing? Let Danone show you how it’s done!
Danone is definitely an FMCG brand that loves connecting with its customers. That is why they decided to create an influ...
Interruption marketing: How to ace it in brick and mortar stores
We are bombarded with ads, promotions, and banners every day. Open the browser, you get 3 ads, open the email, 5 cold me...
In-store marketing for the C.A.R.L.Y shopper
Is H.E.N.R.Y gone yet? C.A.R.L.Y is coming into the stores and it’s coming faster than expected. C.A.R.L.Y is the new se...
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Gen Z, Grocery Price Wars, and Holiday Shopping - Monthly Snacks #97
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