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Retail Marketing & Retail Technology Blog
Gen Z, Grocery Price Wars, and Holid..
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Nicoleta
Nov 1,2024
brick and mortar retail
Impulse purchases vs planned purchases: Get the best of both worlds
We can’t live without products, but we can’t also live without experience. That’s why shopping now has become much more than a simple chore we do on t...
Corina
Jun 3,2021
Tokinomo
Tokinomo Cloud Platform Updates - April 2021 Release
We are pleased to announce that we have made a series of far-reaching new improvements, clarifications, and additions to Tokinomo’s Cloud Platform.
Corina
Apr 21,2021
in-store marketing
Mar 25,2021
Henkel made Le Chat “scratch” 159% more sales in Auchan, France
What better way to amaze customers than to bring something new to the table (or should we say shelf)? Shoppers in Auchan...
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shopper marketing
Mar 8,2021
Storytelling in retail: how to do it right at the point-of-sale
Everybody loves stories, right? When we were kids we fell asleep listening to them, when we were teens we fell in love w...
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Tokinomo
Mar 2,2021
Tokinomo's Insider Scoop: March 2021
Tokinomo HQ says HI! Before talking business, we want to take a moment to send all the best wishes to our partners aroun...
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retail during covid
Mar 1,2021
10 Retail Conferences and Trade Shows Still Happening in 2021
The retail industry, like so many other industries, is currently being rocked hard by the Coronavirus which has unfortun...
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trade marketing
Jan 28,2021
Trade marketing challenges and how to tackle them
How can you make sure that you reach the shelves of the biggest retailers? How can you increase brand awareness and cust...
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retail technology
Jan 19,2021
How to use technology in your in-store marketing strategy?
Technology is improving as we speak. Robots exist, IoT is here to support your business, AI can help you amaze your cust...
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Tokinomo
Jan 6,2021
Tokinomo's Insider Scoop: January 2021
Happy New Year and all the best from Tokinomo's HQ! May 2021 be filled with joy and lots of Tokinomo campaigns all over ...
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in-store advertising
Jan 5,2021
In-store advertising trends to follow in 2021
In-store advertising trends need to be followed because it’s getting harder and harder to attract and engage customers. ...
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shopper marketing
Dec 3,2020
How to optimize your shopper marketing strategy
Customer experience, customer satisfaction, and finally, sales, are the most important things to look out for as a retai...
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in-store advertising
Nov 27,2020
In-store advertising can be less boring. It’s up to you.
Be honest: when was the last time you took a look at an in-store advertising campaign and said “Wow, this is so good! I ...
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retail during covid
Nov 20,2020
Facing the new coronavirus wave. What should food retailers do?
2020 will surely be one of the years people will never forget. Unfortunately, not because something amazing happened and...
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brick and mortar retail
Oct 20,2020
Real-time marketing in brick and mortar stores: dream or reality?
What is real-time marketing? Real-time marketing means creating and distributing marketing content based on current even...
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The new generation of POS displays will completely rock your world.
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